Read “A Start-Up’s Tale, Tweet by Tweet” at WSJ
Print “A Start-Up’s Tale, Tweet by Tweet” as a PDF and save it where you can find it again.
Research, research and research some more.
Read “A Start-Up’s Tale, Tweet by Tweet” at WSJ again.
Plan, plan and plan some more.
Read “A Start-Up’s Tale, Tweet by Tweet” at WSJ the third time.
If you didn’t learn anything new after the third read, execute your plan.
Otherwise, revise your plan, then execute your plan.
Read “A Start-Up’s Tale, Tweet by Tweet” at WSJ for extra motivation.
Work, work and work some more.
Read “A Start-Up’s Tale, Tweet by Tweet” at WSJ for additional motivation.
Continue working, enjoy and measure.
Disclaimer: I’m on my second reading.